Benefits & Challenges in the Business Virtual World

Internet has proven effective in this modern era, by the concept of social media for more information likely quickly spread widely. In this opportunity, I would like to discuss more clearly what benefits and challenges to involve business in a virtual world.

I hope that you are considering to open a business or build a business presence in the virtual world, so more confident and have a useful guide. Let's start ...

Marketing
In terms of marketing the most consumerist, because the Internet has proven effective for disseminating information.

• Format Electronics - With the electronic format, an information easily spread widely via email, IM (Instant Messaging), or RSS feeds.
• 24-Hour Service - Anyone, anytime, and anywhere you can access the service for 24 hours. Compared to the normal working hours, are only 8-10 hours per day, this is a value-added. This is also the opportunity to serve customers in remote or have the time difference.
• Executors Marketing - With benefits social media, you no longer have to be a marketing agency. Remember about the electronic format? They are the teams you to disseminate your product info.
• Branding - Perhaps the goods or services that you serve not sold through the Internet, but you can still utilize the Internet to strengthen the image of your brand.
• Branch Offices - If indeed you have a business in the real world, the presence in the virtual world can be symbolized as the Branch Office. In this special serves customers with Internet access.
  

Operational Savings are the main reasons of operational terms, which can be associated with: Capital Home -Believe it or not, you can start your presence in the virtual world without the cost of the charges. Cost Rent Places -Many online business based household, because they do not need to rent a special stand in the mall or the market. Save Officer - You can use the product catalog (correctly), so that buyers do not need to come physically occupied, or served by phone. (Maybe for the last still required for the customer.) Cost savings can also be employees, not because they need special personnel to maintain the stand or store.
Indonesia

Communication
Communication can be split into two, namely between the company and customers (vertical) and between fellow pelangan (horizontal).

• Vertical Communication- You can present the uniform guidelines or details of your product through the Internet, with the hope that customers can independently find the information needed.
• Horizontal Communications - internet culture is a culture of mutual help. It is normal when you see a lot of discussion forum whose members help each other solve a problem, including product or service you later.
  

Challenges
Due to the Indonesian community in general is relatively new to the business of the Internet, also faced challenges including large.

• Adapting the Internet - Need specific guidance on how to use the Internet, especially for the older generation.
• Internet Service - Internet service itself is relatively rare for the regions. But this program is not the maximum, because not cover all the potential that exists.
• Return of Investement (ROI) - Not only in cost, but also the time needed to present the material via the Internet. Cost may still be affordable, but in general think that the time needed has not been commensurate with the results of diraihnya.
• Lack of Payment Solutions Through Internet - In general, transactions conducted via the Internet with a credit card. But the evidence is still much that is still hampered by bank transfer process.
• Need Time To Delivery - Most buyers want to enjoy the goods is also belanjaannya seconds. Therefore, the challenge is so large for such barang2 fresh food.
  

Business Ethics in the Company

Ethics violations can occur anywhere, including in the business world. To achieve the benefits, many companies do various moral violations. This shady practices not only harm other companies, but also communities and countries. Practices of corruption, collusion and nepotism are mushrooming in many companies.
Business ethics should be turned on in the company. In this regard, companies that operate in the field of consultants has big role in the establishment of norms. How a company consultant uphold business ethics? Dingy A. Stamboel, Managing Partner SWEETCAKE Stamboel & Partners was a consultant with Price Waterhouse of the world Coopers (PWC) explains Lika-bay business consultant and efforts to enforce ethics and transparency in the company. Check out the various views:

Business ethics should be turned on in the company. In this regard, companies that operate in the field of consultants has big role in the establishment of norms. How a company consultant uphold business ethics? Dingy A. Stamboel, Managing Partner SWEETCAKE Stamboel & Partners was a consultant with Price Waterhouse of the world Coopers (PWC) explains Lika-bay business consultant and efforts to enforce ethics and transparency in the company. Check out the various views:

"Companies such as international consultant PWC has a global standard. They will find that consulted the same standards in various countries. Companies that have a standard will be known reputation, both as a brand, content services, quality people, and the output of the people.

Approach with the standard qualifications, not "the origin-asalan." Company consultants carry very high quality of the mind. Excellence companies located in knowledge management. For example, how to empower and enhance the knowledge with a clear program. These efforts require a business that is not small.

To build a reputation, the company's highly respects ethics consultant. Therefore, the consultant company that rarely advertise in excess. So that reputation remains intact, the consultant company has several criteria. We reject the high-risk clients, although he provides a lot of money.

In choosing clients, PCW more research industrial selection. Parties, each company has the possibility to obtain consulting services. Most clients already know our reputation. They will pay a fee in accordance with the services offered, such as setting up the financial system, information technology, and increasing the efficiency of other companies. Package offered by the consultant company specifically will help the complex problems faced by a company, including the company's collapse cure.

When the Indonesian economy to grow rapidly in the last ten years, many new entrants in the business. There are traders who became a banker. Many businessmen also a very expansive outside ability. They compete to build the business konglomerasi exit from the core business without the management of both organizations. As a result, during the difficult economic lot of companies that go bankrupt.

One of the company's ethics consultant is to maintain the confidentiality of the client. Consultant companies can only handle two companies in the same industry, but the confidentiality of each company will remain intact. The company that one can not take advantage of other companies. Each company has a resolution of the problem, so it can eventually compete with one another.

Company consultants have value and provide recommendations to be implemented clients. For example, there are ethics, the company does not employ staff children. In overseas, there is a restriction of trade relations with companies that do not carry the ethical trading. We also suggest, companies do not take advantage of overcharging consumers by way of deception.

Violations of ethics in business companies are many, but the efforts to constitute a need to be encouraged ethic. For example, companies do not need to fudge to achieve victory. Relations are not transparent, can cause special relationship or collusion, and provides opportunities for corruption.

From where efforts to enforcement of ethical business started? Business ethics most readily applied in the company itself. Leaders of the company's start this step because they become role models for their employees. In addition, business ethics must be implemented in a transparent manner. Company leaders should be separate companies with their own property. In the operation, the companies that trade rules set by the ways of law.

Business ethics will not be violated if there are rules and sanctions. If all the behavior of one left, I will become a habit. Repotnya, a norm that this will be the culture. Therefore, if there is a violation of the rules provided for sanctions to give lessons concerned.

Business services consultant may not be separated from the irregularities. In this business reputation and the necessary understanding of perception. Therefore, if there are negative perceptions do not diremehkan. In facing the problem, companies do not defensive, but action to reform.

Efforts can be made by the company to enforce the culture of transparency, among others:

1. Enforcement of culture is responsible for all what to do. Individuals who do not have the error hiding behind the institution. To state the truth sometimes considered against the flow, but now there must be courage to declare a new opinion.
2. Measurements used to measure the performance clear. Not based on proximity with superiors, but the performance.
3. Management of human resources must be good.
4. Vision and mission clearly reflects the behavior of the organization.